BCom: Creativity in Business Management

Dewald
07.08.23 12:08 PM Comment(s)

Unleashing Creativity in Management is available as a BCom Business Management Degree: A Journey to Success

Introduction

In the dynamic landscape of business management, creativity in management has emerged as a driving force for innovation to solve complex problems, which according to the World Economic Forum (WEF) will continue to enable business success today. The future is here! The Bachelor of Commerce (BCom) in Business Management with elective modules Creativity in Management is not just an ordinary degree, it is a pathway that helps students to discover and harness the power of the creativity needed to engage critical thinking and solve complex management problems in a business context. In this blog, we will delve into the fascinating world of Creativity in Management and its application in the BCom Business Management qualification. The purpose of this blog is to provide a overview of creativity in business management as not only a sought after skill but also an essential and practical work method for everyone. Keep an eye out for the blogs that will follow in which I will discuss the elements mentioned in this blog in more detail.

Creativity in Management Explained

Creativity in management is the ability to think critically, analytically, and break free from conventional and traditional business norms, and generate imaginative and innovative solutions to complex business challenges. It involves connecting seemingly unrelated ideas, finding patterns in chaos, and challenging the status quo. By understanding the essence of creativity, students can unlock their potential to become trailblasers in the business world. This topic will be discussed in more detail in my blog about creativity in management explained.

Thinking about Thinking

In this BCom Business Management, we emphasise the significance of metacognition and explain the relevance of thinking about thinking. Thinking about thinking involves introspection on our thinking processes and recognising our cognitive biases. Knowing how we think and understanding how our minds work, we can approach problem-solving with a fresh perspective and open ourselves to novel ideas. Follow this link to my blog on thinking about thinking for a more elaborate explanation of this element.

Thinking in Action

Creativity in management is not confined to abstract thoughts, in fact creativity in management flourishes where it is put into action. Unleashing creativity in management as taught in the BCom Business Management  degree cultivates a culture of analytical thinking and active learning, encouraging you to continuously experiment and to explore your occupational ideas in real-world scenarios. This hands-on approach equips you to adapt swiftly to changing circumstances and seize opportunities. Discover a lot more about thinking in action in one of my other blogs about this topic. 

Creativity in Action

Incorporating creativity in management practices is essential for cultivating innovation within organisations. The BCom Business Management that teaches creativity in management ensures that creativity is not be limited to specific roles and occupations as it is a valuable asset for every team member. Integrating creativity into day-to-day managerial operations, organisations acquire original solutions to stay ahead of the competition. In my next blog Creativity in Action I discuss this topic in more detail.

Creativity Assessment

Creativity Assessment entails the mechanisms needed to measure creativity as an attribute and the distinction between leading creative people and leading creatively. You need to discover the essentials of creativity assessment and gain insight into the measurability of creativity. Assessing creativity in management requires a nuanced approach. Measuring creativity in management involves evaluating both the procedure and the outcome. The BCom Business Management with creativity in management adopts various creativity assessment techniques, such as analysing the creative journey, understanding the impact of brainstorming sessions, and evaluating the successful implementation of ideas. Knowing the assessment process, you learn to appreciate the iterative nature of creativity in management that helps you to embrace continuous improvement. Read my blog where I focus on creativity assessment as a creativity in management instrument.

Applied Creativity in Management

Applied creativity in management is the culmination of competencies, knowledge and skills founded upon innovative and creative thinking processes such as critical, analytical, design and lateral thinking. The BCom Business Management with creativity in management places a strong emphasis on practical creative applications, where you are encouraged to work on real-world projects, tackle business challenges, and present creative solutions to industry experts. This applied approach hones your creative abilities and prepares you for the ever-evolving business landscape. Find more detail about Applied Creativity in Management in a subsequent blog.

Conclusion

So, join us on this exhilarating journey, where creativity in management paves the way for you to become a dynamic and innovative leader in the world of business management. Make sure to read and like our upcoming posts. 
The Bachelor of Commerce (BCom) in Business Management degree with the elective modules Creativity in Management is not just a degree, it is a transformative journey that empowers you to embrace creativity in your management practices. Understanding the essence of creativity in management, fostering active thinking, and applying innovative solutions, you become a visionary who can navigate complexity and create positive change in your wold of work.
Dr Pieter du Toit
Specialisation: Change Management, Aviation Management, Business Management, Human Resources, Coaching and Business Leadership